The Music Marketing Project is being developed. With the use of the pop song “She Will Be Loved” by Maroon 5, a new persona and production is created. A music video will follow, and a whole brand will emerge. This new creator will have intense stories that are quite artistic and cinematic, shown in his music videos, social platform posts, and more.
The music video will be about a jealous ex girlfriend that does not accept the end of her relationship. She is quite intense, and when sees her ex with another girl, she becomes a maniac. All of a sudden she is cutting up old couple pictures, even burning them. If her ex can’t be with her, he will no be with anyone else.
The persona being brought by the video is the ex boyfriend in the story. The video is about an experience the artist had in his past relationships. The brand will revolve around the artist’s creativity and artsy personality. His music videos will be most likely related to his life stories as well. The production taking care of this brand is going to create social media accounts for the artist, like Instagram, Twitter, Snapchat and even Facebook. He will have an account on youtube where the public can view his music videos, and also have his music distributed in platforms such as Apple Music, Spotify and Pandora.